Discover Bluesky: The Ultimate Guide to the X Competitor You Need to Know

Discover Bluesky: The Ultimate Guide to the X Competitor You Need to Know

Are you curious about whether the grass is truly greener on the other side of social media platforms? Since Elon Musk’s acquisition of Twitter, now rebranded as X, many users have flocked to alternatives like Bluesky. This decentralized social app has gained significant traction, making it a hot topic in the social media landscape.

What is Bluesky?

Bluesky is a new decentralized social media platform created by former Twitter CEO Jack Dorsey. Developed in conjunction with Twitter, it features a user-friendly interface similar to Twitter, with algorithmic choices, federated design, and community-specific moderation.

The app is built on the open-source AT Protocol, allowing transparency in its development. Initially announced in 2019, Bluesky aimed to establish a decentralized social media standard, but it has since become independent from X.

How to Use Bluesky

Signing up for Bluesky is straightforward. Users can create a unique handle (e.g., @username.bsky.social) and a display name. The app allows users to:

  • Create posts of up to 256 characters, including images.
  • Interact with posts through replies, retweets, and likes.
  • Search for and follow other users to view their updates in your “Home” timeline.

With the introduction of a “Starter Pack” feature, new users can discover curated lists of interesting accounts to follow right from the start. For more details, check out our TechCrunch Starter Pack.

Bluesky Features

User profiles on Bluesky include standard features such as profile pictures, bios, and metrics. The “Discover” tab recommends users to follow and showcases trending posts. A vertical video feed has been introduced to compete with platforms like TikTok.

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Who is Using Bluesky?

As of July 2023, Bluesky had over a million downloads, attracting notable figures such as Rep. Alexandria Ocasio-Cortez and Mark Cuban. News organizations like Bloomberg and The Washington Post have also joined the platform, which is now open to heads of state as well.

Bluesky vs. X

While Bluesky shares similarities with X, there are some key differences:

  • Bluesky allows one-to-one direct messages, unlike X, which has group messaging options.
  • The platform prioritizes user privacy by not using content for AI training, in contrast to X’s policies.
  • Bluesky has a traditional block feature, ensuring that blocked users cannot engage with your content.

Monetization and Future Plans

Bluesky aims to remain free for users while exploring alternative revenue streams beyond advertising. Recently, they announced a subscription service for premium features called Bluesky+, which will not mimic X’s “pay to win” model.

Is Bluesky Decentralized?

Yes, Bluesky operates on the AT Protocol, enabling a federated structure where users can join various communities while retaining control over their data. This feature enhances user freedom and flexibility.

Security and Customization

Bluesky has implemented multiple security measures, including email verification. Additionally, users can create custom feeds, allowing them to curate their social media experience based on personal preferences.

How Bluesky Handles Misinformation

To tackle misinformation, Bluesky now flags misleading links within posts. The platform has also strengthened its moderation policies to ensure a safer environment for all users.

Moderation Practices

Bluesky is actively working on improving its moderation tools. With advanced automated systems to flag inappropriate content, the platform strives to maintain a respectful community. Users can also create independent moderation services through a tool called Ozone.

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Conclusion

Bluesky is making significant strides in the social media arena, offering a decentralized alternative to traditional platforms. With its unique features and commitment to user privacy, it’s worth exploring for those considering a shift from X. For more information, visit Bluesky’s official website.

If you have more questions or thoughts about Bluesky, feel free to share them in the comments below!

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