Substack Unveils Game-Changing Livestreaming Feature for All Publishers: Engage Your Audience Like Never Before!
Substack, a leading newsletter platform, has officially launched its livestreaming feature to all publishers after a successful testing phase in the fall. This innovative addition allows creators to interact with their audience in real time and collaborate seamlessly with other publishers.
Substack’s New Livestreaming Feature: A Game Changer for Creators
The rollout of livestreaming signifies Substack’s strategic move to align itself with popular platforms like Instagram and TikTok. With the potential TikTok ban looming in the U.S., this feature arrives at a crucial time, offering creators an exciting opportunity to engage with their followers.
How to Utilize Substack’s Livestreaming Feature
To start using the livestreaming option, creators must meet a minimum requirement of 10 free subscribers on the platform. Here’s how to host a live video:
- Click the orange plus button on the Substack homepage.
- Select the “Live” option.
- Add a title for your livestream.
- Invite guests to join your stream, or simply press the “Go live” button to start broadcasting.
Once the livestream concludes, publishers will receive a complete recording of the session. This recording can be shared as a post on Substack Notes, allowing subscribers who missed the live event to catch up. Furthermore, Substack provides AI-generated clips for easy sharing on social media platforms.
Substack’s Evolution Beyond Newsletters
Traditionally known for its newsletter capabilities, Substack has recently broadened its horizons by incorporating video features into various aspects of its platform. The journey began with the option for creators to upload or record videos directly within their posts. This was followed by the inclusion of video support for Chat and Notes.
Initially, the platform began testing live video in September, offering the feature to its top-performing creators—those with over 100 paying subscribers. This strategic approach has allowed Substack to refine its offerings and ensure a smooth user experience.
For more information about Substack’s features and updates, visit their official website.
In conclusion, Substack’s new livestreaming feature not only enhances the way creators connect with their audiences but also positions the platform as a competitive player in the digital content landscape.