Threads Surges Past 350M Monthly Users: 30M New Accounts Added This Quarter!
Meta’s latest offering, Instagram Threads, has rapidly surged to over 350 million monthly active users, according to CEO Mark Zuckerberg’s announcement during the company’s Q1 2025 earnings call. This impressive growth of 30 million users since the last quarter underscores Threads’ rising status as a formidable competitor to other social media platforms.
Significant User Growth for Instagram Threads
During the earnings call, Zuckerberg revealed that Threads added 30 million users in just the first quarter of this year, demonstrating a marked increase compared to the 20 million users added in Q4 2024. This trend highlights Threads’ strong appeal in the crowded social media landscape.
Comparative Growth with Competitors
In a noteworthy comparison, Threads has nearly matched the user growth of its competitor, Bluesky, which currently boasts approximately 35 million users. This rapid user acquisition indicates that Threads is carving out a significant space within the microblogging app ecosystem.
Current Landscape of Social Media Users
In contrast, X (formerly Twitter) has surpassed 600 million monthly active users, as reported by its CEO, Linda Yaccarino. Despite Threads being smaller relative to Meta’s flagship applications—Facebook, Instagram, Messenger, and WhatsApp—it is steadily solidifying its position in the market.
- Threads: 350 million monthly active users
- X: Over 600 million monthly active users
- Bluesky: Approximately 35 million users
Overall, Meta reports that over 3.4 billion people utilize at least one of its applications daily, further emphasizing the company’s expansive reach in social media.
The Future of Instagram Threads
Zuckerberg expressed optimism about Threads’ trajectory, stating that its growth suggests it is “on track to become our next major social app.” This statement reflects a strong confidence in Threads’ potential to compete effectively in the evolving social media space.
For more insights on social media trends, check out our related articles on emerging social platforms and Meta’s latest innovations.
