Enhancing Road Safety: Greater Than and Smart Eye Revolutionize Crash Prevention with Advanced Driver Monitoring Technology
In a significant move towards enhancing driver safety, Greater Than, a prominent global provider of risk intelligence, has joined forces with Smart Eye AB, an industry leader in Driver Monitoring Systems (DMS). This partnership aims to integrate advanced risk analytics with cutting-edge driver monitoring technology, ultimately revolutionizing safety measures in vehicles.
Goals of the Partnership
The primary objective of this collaboration is to deepen the understanding of driver risk factors while improving vehicle safety systems. By merging Greater Than’s insightful risk intelligence with Smart Eye’s state-of-the-art DMS technology, the initiative will focus on:
- Enhancing in-cabin AI systems’ safety and efficiency
- Developing predictive analytics for crash probabilities
- Monitoring driver behaviors such as fatigue and distraction
About Smart Eye and Greater Than
Smart Eye commands over 40% of the global market share in DMS. The company specializes in creating AI-driven solutions that monitor driver behavior and is trusted by major automakers including Nissan, General Motors, and BMW.
On the other hand, Greater Than boasts over 20 years of leveraging AI and real-world data to predict crash probabilities and assess climate impacts. Their clientele spans across the insurance, fleet, mobility, and automotive sectors.
Research Project Overview
The research project will utilize Smart Eye’s AIS system, which is designed specifically for small-volume OEMs and fleet vehicles. This innovative technology will:
- Track critical driver behaviors
- Refine safety systems through processed data from Greater Than’s predictive risk analytics
- Investigate the relationship between Advanced Driver Distraction Warning (ADDW) alerts and crash probabilities
Quotes from Leadership
Johanna Forseke, Chief Business Officer and Deputy CEO at Greater Than, expressed enthusiasm about the collaboration: “This partnership will facilitate valuable research that has the potential to transform the driver experience and save lives. By understanding driver behavior and the effects of safety warnings on risk levels, this collaboration is poised to revolutionize cabin monitoring technology and global road safety management.”
Magnus Brunzell, VP of AIS at Smart Eye, stated: “At Smart Eye, we are dedicated to transforming how vehicles understand and respond to human behavior. This partnership with Greater Than allows us to combine our expertise in Driver Monitoring Systems with their advanced risk intelligence, creating a safer driving environment. By integrating predictive crash analytics with real-time behavioral monitoring, we are pushing the boundaries of what in-cabin AI systems can achieve.”
For further insights into the future of vehicle safety, visit Greater Than and Smart Eye.
