ManyPets Boosts Leadership with Shane Larkin as New CMO to Drive Growth and Innovation

ManyPets Boosts Leadership with Shane Larkin as New CMO to Drive Growth and Innovation

ManyPets, a leading provider of pet insurance, has recently appointed Shane Larkin as its new Chief Marketing Officer (CMO). This strategic move is aimed at enhancing the company’s presence in the UK pet insurance market, particularly as it responds to the growing demand for innovative and comprehensive pet insurance solutions.

Shane Larkin’s Role at ManyPets

Shane Larkin brings over 25 years of experience in financial services marketing and product management to his new role at ManyPets. Previously, he served as the marketing & proposition director at Sky, where he successfully launched Sky Protect, an innovative insurance and smart home service. His past experience also includes key positions at award-winning InsurTech company Neos, RSA, and Bupa Global.

Focus on UK Market Expansion

Under the leadership of group CEO Luisa Barile, ManyPets is undergoing a transformation to strengthen its market share in the UK. The company is recognized for its competitive offerings that effectively address the rising costs of veterinary care and the evolution of pet healthcare.

Advancements in Pet Insurance

The need for comprehensive pet insurance has surged as pet owners increasingly seek advanced veterinary treatments and preventive care options. ManyPets aims to meet this demand by providing innovative insurance solutions tailored to the needs of pet parents.

Comments from Leadership

Larkin expressed his enthusiasm about joining ManyPets, stating, “Pets are such an important part of the family, and it’s clear that insurance can play a crucial role in helping pet parents keep their pets healthy. I’m thrilled to join the ManyPets team at a really exciting time to evolve the brand and attract more customers from across the UK.”

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CEO Luisa Barile echoed this sentiment, emphasizing the importance of guiding pet owners through the myriad of options available to ensure their pets lead healthy and fulfilling lives. She noted, “There is no NHS for pets, so ManyPets aims to be at the center of enabling innovative care and healthy choices.”

Looking Ahead

ManyPets is strategically positioned for further growth, thanks to its commitment to innovation and the competitive nature of its products. As the company continues to evolve, it remains dedicated to providing top-notch pet insurance solutions that cater to the ever-changing landscape of pet healthcare.

For more information on pet insurance solutions, visit ManyPets or read about the latest trends in InsurTech Insights.

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