RevenueCat Secures $50M to Enhance Global App Monetization Solutions in FinTech Revolution

RevenueCat Secures $50M to Enhance Global App Monetization Solutions in FinTech Revolution

RevenueCat, a leading FinTech platform in the United States focused on consumer app monetization, has successfully raised $50 million in a Series C funding round. This investment round was spearheaded by Bain Capital Ventures, along with contributions from notable existing investors such as Index Ventures, Y Combinator, Adjacent, Volo Ventures, and SaaStr Fund. With this latest funding, RevenueCat has now amassed a total of $62 million in Series C funding and an overall fundraising total of $100 million.

About RevenueCat

Founded in 2017, RevenueCat offers developers essential tools for building and managing monetization systems across iOS, Android, and the web. The platform streamlines subscription services, in-app purchases, and virtual currency management, enabling engineering, product, and marketing teams to manage complex backend infrastructures while gaining valuable customer insights.

Use of New Capital

The newly acquired funds will be utilized to enhance RevenueCat’s infrastructure and product offerings, facilitating its growth into emerging sectors within FinTech. The company aims to tackle cash flow challenges for developers arising from delayed app store payouts and to introduce innovative tools for user acquisition, conversion optimization, and retention.

RevenueCat’s Market Impact

  • RevenueCat powers over one-third of all new subscription apps globally.
  • It currently supports more than 50,000 applications.
  • Recent tools launched include Paywalls, Web Billing, and virtual currency support.
  • The Web Paywall Button allows developers to test non-in-app purchases, adapting to recent changes in U.S. iOS policy.

CEO’s Vision

Jacob Eiting, CEO and co-founder of RevenueCat, stated, “Developers deserve a frictionless way to make money, and nobody has approached this with our level of focus. We’re currently assisting more annual app revenue than existed in the entire ecosystem when we started in 2017. The market has grown 10x, and I expect another 10x over the next decade. By remaining dedicated to helping developers get paid, I believe we can build a generational public company.”

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Transaction Volume and Client Success

RevenueCat processes over $8 billion in annual transactions and supports monetization efforts for prominent apps such as ChatGPT, Notion, VSCO, and Runna. Clients have reported substantial engineering savings, with the fitness app Ladder noting a 30–45% reduction in backend coding requirements.

Company Culture and Workforce

The company has grown significantly, employing over 100 staff members across 18 countries while maintaining a remote-first culture. This approach allows RevenueCat to attract diverse talent and foster innovation in the FinTech space.

For more information on how RevenueCat is transforming app monetization, visit their official website: RevenueCat.

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