SECUTIX Partners with Cover Genius to Unveil Innovative Global Ticket Protection Solution

SECUTIX Partners with Cover Genius to Unveil Innovative Global Ticket Protection Solution

In a significant move for the event industry, SECUTIX, a leading provider of advanced digital solutions, has partnered with Cover Genius, a renowned global InsurTech firm. This strategic collaboration aims to enhance ticket protection offerings, ensuring a seamless experience for customers in the live events sector.

Enhancing Ticket Protection with Cover Genius

The partnership between SECUTIX and Cover Genius is set to revolutionize the way ticket protection is offered to customers. By integrating Cover Genius’ advanced technology, SECUTIX can now provide a straightforward ticket protection solution that includes:

  • Automated refund options for unforeseen circumstances such as illness or injury.
  • Enhanced buyer confidence and satisfaction.
  • A globally compliant platform that simplifies the refund process.

Benefits for Event Organizers and Attendees

This collaboration not only benefits ticket buyers but also enhances the operational efficiency for event organizers. Some key advantages include:

  • Streamlined ticket sales management.
  • Improved customer satisfaction through easy refund access.
  • Reduction of regulatory complexities, making it easier for organizers to offer protection options.

About SECUTIX and Cover Genius

Founded in Switzerland, SECUTIX specializes in cloud-based SaaS solutions tailored for ticketing and audience management. Their platform supports various sectors, including sports, culture, and entertainment, enhancing the overall fan experience.

On the other hand, Cover Genius, headquartered in New York, is a top-tier InsurTech provider known for its XCover platform, which offers embedded protection products across multiple industries, including travel and retail.

Successful Pilot Program

The partnership follows a successful pilot program with Silverstone during the 2024 British Grand Prix, where the integrated ticket protection system showcased significant improvements in customer experience and operational processes.

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Future Developments and Innovations

Looking ahead, SECUTIX and Cover Genius are already considering additional features such as “Cancel for Any Reason” to enhance flexibility for ticket buyers. A dedicated support team from both companies will work together to refine and expand the service continuously.

Thoughts from Leadership

Marc Mazzariol, Senior Vice President of Technology at SECUTIX, stated, “Through our partnership with Cover Genius, we’re expanding our offer beyond ticketing operations. The demand for ticket protection has notably increased, particularly in the post-COVID environment, and Cover Genius is the perfect partner to navigate regulatory complexities and drive innovation.”

Kyle Keogh, Chief Business Officer at Cover Genius, added, “As live events continue to thrive, we recognize the growing demand for protection options. Our partnership with SECUTIX will ensure that their customers can confidently purchase tickets, knowing their investments are secure.”

For more information on SECUTIX’s innovative solutions, visit their official site at SECUTIX.

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